Video Cheat Sheet in SEO

Video Cheat Sheet

Optimize the raw file before upload with the same catchy yet keyword rich title you plan on giving it for life. Flip to your title and may trigger related videos from keywords in the file name.

Title, Description & Keyword Tags – Create a catchy title and description and choose your keyword tags. Make sure your desired keywords are present in all three.

Description Link – You have the option to place an active link in the description. Take advantage of it! Just make sure http:// is there.

Choose Your Thumbnail – Videos gives you an option for the thumbnail users will see in the SERPs.

Select Your Category – internet, education, entertainment, how to & style, etc.

Channel & Watch Page Views – Share in other social channels. Engage your community and seek to build it! Feature the video on your channel page.

Advertise in Promoted Videos, Facebook, Stumble Upon and much more Try TUBE MOGUL to upload in several video portals

Engagement (Comments, Thumbs Up/Down, Favorites) – The easiest way to boost engagement is to actually be a part of the community. Give and you shall receive. Remember, users must be logged in to their account in order to engage with posted content.

A user who finds your video from a Facebook embed will be less likely to comment, rate or favorite your video than a logged in user who found your video in. One last tip: always allow comments. If you’re concerned of what users will say, set the video to allow comments after approval.

Annotations – If you have several videos, use annotations to link them together. Use annotations for calls to action as well.

Links & Embeds – A diverse set of links and embeds: Facebook, MySpace, Twitter, Vimeo, Website, Blogs, etc. You never know– any given account user could also be a very active member of a forum that could potentially drive tens of thousands of views to your video.

Subscribers – Users often subscribe to Video users who regularly post content and are active in the community. There are benefits to having both types of connections.

Widgets – Use Widgets like Wibiya, Meebo & others to share video via social Networks


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